Are you for real?
Cleaning supply commercials are always geared towards women. In all my years of TV watching I have never seen a man in a cleaning supply commercial--unless of course he is making the mess and wifey to the rescue to save the helpless cleaning-impared family. They manage to somehow glorify cleaning--super mom with super strong paper towels, super mom with magic sponges, and super mom with a super light vacuum. Wow, what more could super mom ask for? Since her family is just helpless without her and they life would become dirt-filled if she didn't have her "super" cleaning supplies.
Is this society's way of making women feel important? Super mom cleaning commericals makes cleaning a sacred womanly task and if any other being would try their hand at it, they'd somehow screw it up. Nevermind, it reinforces gender stereotypes, the stay at home mom making sure the house is in neat order OR the mom who does it all--work all day and needs her trusty cleaning supplies to do the job in half the time.
Just where is husband in all this?
He should certainly worry because apparently according to Swiffer, Mr. Mop is trying to make a move on super mom. Their commercials are never more rediculous than most commericals, usually they just showcase their cleaning power, but this, this displays that women and their mops have a secret love affair with eachother. Women love their sacred duty so much that they have relationships with their mops. Replacing their mop for something new is an emotional task that requires putting it all in a closet and burning it (kinda like putting love notes in a shoebox and burning it.). Then Mr. Mop is so lovestruck that he stalks her, sends her flowers, and a singing telegram. Yes, your cleaning supplies and you are a lot like Love.
